Mobify’s mobile web platform showcased in Google’s GoMo initiative

Mobify teams up with Google to help businesses go mobile and embrace the huge opportunity of the mobile web

VANCOUVER, BC – Mobify, the leading mobile web platform for e-commerce and publishing, announced that they’re teaming up with Google on the new GoMo program.

Google’s GoMo initiative is designed to help businesses embrace this new mobile reality by providing them with the tools and resources they need to make their websites more mobile-friendly.

Delivering a great mobile experience today is more critical than ever as people are shifting their Internet behavior from the desktop to the mobile device. According to IDC, by 2015 more U.S. Internet users will access the Internet through mobile devices than through PCs or other wireline devices. Mobify has a proven track record for building beautiful mobile websites that help companies connect with their mobile customers.

“We’re honored to be recognized by Google as a leading solution for creating mobile websites,” said Mobify CEO, Igor Faletski. “Our vision for One Web with full search, social, and email marketing integrity for websites whether they’re accessed from desktops or mobile devices aligns perfectly with the GoMo program.”

“We’re proud to team up with Google to help more businesses realize this vision and capitalize on the huge opportunity of the mobile web,” Faletski added.

The Mobify platform powers some of the largest sites on the mobile web, serving millions of pages a day. A Mobify mobile site works seamlessly across multiple mobile platforms, like Apple’s iOS, Android, and BlackBerry. And the HTML5 platform automatically keeps mobile content identical to the desktop site.

Mobify’s technology delivers an amazing mobile web experience with faster load times and optimized text and page sizes for each device. As a result, mobile websites enjoy lower bounce rates, greater conversions, and more mobile community participation.

About Mobify

Mobify is changing the mobile web experience by giving publishers, web designers and advertisers control over mobile. Its self-serve environment makes it easy for website owners to launch a high-quality mobile version, integrating popular analytics & advertising services. Mobify’s goal is to build a truly mobile web, where every website delivers an amazing experience on every device. Mobify is a privately held company headquartered in Vancouver, Canada.

About GoMo

GoMo is a Google-led initiative dedicated to helping businesses ‘Go Mobile’ by providing them with the tools and resources they need to make their websites more mobile-friendly. On Google’s GoMo website, participating businesses can use the GoMoMeter tool to see how their own sites look and perform on mobile devices, and get personalized recommendations for developing a more mobile-friendly experience for their sites. The GoMo site has information about current mobile trends, best practices for launching mobile sites, a list of developers ready to help companies build sites for mobile, and much more.

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