VANCOUVER, BC, June 4, 2018 — A panel of ecommerce experts will discuss how retailers can increase revenue and brand loyalty by putting customer experience at the center of their holiday strategy with a live webcast hosted by Mobify and Qubit. “Customer Experience Panel: How to Maximize Your 2018 Black Friday Revenue” will be held Thurs., June 14, 2018, at 11:30am ET/4:30pm BST. Attendees can register here and submit questions live or in advance.
“We’ve brought together a panel of experts including a retail strategist, data scientist, and user experience expert to help retailers and brands craft a customer-focused Black Friday strategy and learn how to create a personalized, frictionless experience for shoppers,” said panel moderator Melissa Andrew, Director of Customer Success at Mobify. “In this essential component of Black Friday planning, attendees will get the tips and best practices needed to differentiate their brands and deliver a shopping experience that keeps customers engaged throughout the holidays.”
“In order to take advantage of Black Friday you need to start planning now,” said Jon Humphrey, Strategy Consultant at Qubit. “In this webcast, we’ll share what the most effective ecommerce tactics are during peak traffic days and how to scale them. We’ll also give insights into what the most successful ecommerce brands are doing now that consumer user experience expectations are being set by Instagram, Netflix and Pinterest and how you can use AI to keep pace.”
Webcast attendees will hear expert views on:
- What holiday shopping trends to expect based on customer behavior data
- How to engage shoppers in meaningful ways in an age of decreased attention spans
- How to extend the holiday season to make it a long-term business strategy rather than a flash sale
Mobify’s Digital Experience Platform enables retailers to build a Progressive Web App in 90 days to drive 20% more mobile revenue. Qubit is the leader in delivering highly persuasive personalization at scale.
The panel of retail experts will be moderated by Andrew and feature a live Q&A with speakers including: retail strategist Jon Humphrey, Strategy Consultant at Qubit; data and trends expert Amanda Naso, Business Intelligence Senior Manager at Mobify; and user experience expert Jaybe Allanson, Design Director at Mobify.
Qubit is the leader in delivering highly persuasive personalization at scale. In 2018, the company was named a ‘Top Rated A/B Testing & Personalization Tool’ by TrustRadius. Leading brands in retail, travel and egaming work with Qubit to transform the way they understand and influence their customers. Companies like NET-A-PORTER, Topshop, Emirates, Ubisoft, Thomas Cook, and Ladbrokes Coral are using the Qubit personalization platform to increase revenue, build loyalty and significantly improve their marketing efficiency. Every week Qubit is used to personalize approximately $600 million in online sales. Headquartered in London, the company has offices across Europe and the U.S.
For more information, please visit: www.qubit.com
Mobify is a digital experience platform for building modern, customer-first shopping experiences through Progressive Web Apps (PWA), Accelerated Mobile Pages (AMP), and native apps. Working as a seamless extension of ecommerce and IT teams, Mobify and its network of partners use the Mobify Platform to help retailers and brands drive immediate revenue with a friction-free shopping experience that’s up to 43% faster than previous generation mobile sites. The platform-as-a-service (PaaS) enables leading global brands to embrace a superior PWA experience on mobile, and then extend it across desktop, tablet, and other digital touchpoints. Mobify’s customers include digital innovators like Lancôme, Debenhams, Crabtree & Evelyn, Lilly Pulitzer, Payless Shoe Source, Carnival Cruise Line, US AutoParts, Hobbycraft, and PureFormulas.
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