What is Progressive Mobile?
Progressive Mobile is a technology strategy, invented by Mobify to support evolving customer expectations for first-class, always-on shopping experiences. Progressive Mobile unifies your mobile website, iOS App, and Android app into one codebase, enabling faster performance, increased conversions, and a faster pace of innovation.
Today, Progressive Mobile is made up of Progressive Mobile Web and Progressive Mobile Apps. Tomorrow, it may include new experiences like conversational commerce on chat, or Apple TV for commerce. The extensible nature of Progressive Mobile enables retailers and brands to innovate faster, meeting customer expectations long before your competitors can.
Progressive Mobile Web
Deliver or extend responsive web design with app-like experiences for the mobile web, such as web push notifications and app-style web payments. Progressive Mobile Web increases page speed by 2-4X compared to traditional responsive design, resulting in double-digit conversion rate increases.
Progressive Mobile Apps
The future of apps is experiences. Build loyalty and increase customer lifetime value by building apps for loyalty programs and in-store experiences. Progressive Mobile Apps deliver an iOS and Android app at the same time and simplify the management and maintenance by leveraging a single codebase.