Lancôme has abandoned new app relaunches in favor of a mobile site that functions like an app. Using Mobify’s progressive web technology, the new mobile site will mimic the clean layout, large buttons, and image-heavy tiles that make for an easier browsing experience on the app.
Lancôme Favors High Performance Website Over App Search Articles toggle menu
Written by Betsy Kosheff,
Public Relations on Dec 12th, 2016