This edition of our quarterly insights report not only provides the latest mobile commerce benchmarks, it also takes a look at the year ahead to forecast coming trends.
Among the findings: mobile revenue will surpass desktop in 2017 – but only for retailers that are able to meet customer expectations on mobile.
As you prepare for Black Friday, get the Mobile Commerce Insights Report for 2017 benchmarks and emerging trends that need to be top of mind.
The report includes:
- Web push notification benchmarks: First-ever industry benchmarks are finally available for this new channel – now you can compare it to email.
- Mobile funnel benchmarks: Find out where customers are dropping off and how to eliminate friction in your mobile shopping journey.
- Revenue trends for 2017: Mobile revenue will overtake desktop just in time for Black Friday – but not for all retailers.
With Black Friday on the horizon, you need to act on these insights now, or risk an unsuccessful holiday shopping season.