Accelerated Mobile Pages (AMP) provide performance enhancements, traffic increases, and SEO boosts – but many struggle to quantify these returns because tracking...
Mobify Articles Written By:
Amanda Naso
Business Intelligence Manager
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Tips and Tricks
The Complete Guide to A/B Testing Your Progressive Web App
A key part of any new project is measuring the return to evaluate its impact – and Progressive Web Apps (PWA) are...
How to Get Your Mobile Site Ready for Holiday Shopping
Mobile traffic surpassed desktop in 2015, and now mobile commerce revenue is poised to overtake desktop. The 2017 holiday season could be...
Trends
Mobile Revenue Will Finally Overtake Desktop – Just in Time for Black Friday 2017
Mobile traffic surpassed desktop traffic for large retailers in May 2015 – and mobile revenue will soon follow. In fact, for some...
Strategy, Tips and Tricks
Why You Should Stop Worrying About Average Order Value
We frequently field questions about the effect that using the Mobify platform will have on a potential client’s Average Order Value (AOV)....
Trends
iPhone vs. Android: Who Owns the Future of M-Commerce? [SlideShare]
Your boss calls you into his office, as he taps out an email on his shiny new iPhone. “We need to update...
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