It's a question we're often asked – What's it like developing mobile
websites on the Mobify Platform?
It's also a question one of our co-development customers wanted to
Jake Rutter is the Interactive Director with Direct Wines. He's been
a key collaborator leading the development of mobile commerce websites
for great brands like Laithwaites Wine, Virgin Wines, Zagat
Wines and he's the guy who wrote the book on jQuery – Smashing
So we were excited to read his post about his experience with Mobify –
Building Mobile Websites Using the Mobify JS Platform.
Mobify, IMO, has a very elegant approach, their technology is added to
your website. When your website loads, their JS tag fires and if it
detects a mobile browser (currently they support iPhone, Android, and
Blackbery 6) – then a mobified version of the website is displayed.
Now let’s get into how it really works, as I just explained how it
gets triggered – which is only 1/4 of the technology.
The post includes code snippets, tools, a step-by-step walkthrough and a
thorough overview of the technologies used.
It's a terrific introduction to what it's like to develop mobile
websites on the Mobify Platform.
So thanks much to Jake for writing the answer to that common question.
If you're interested, please go and read it – Building Mobile Websites
Using the Mobify JS Platform.